The first-tier units all seemed quite appealing, each with a melee and a ranged configuration, and their prices were roughly the same.
Only the units from the Shadow Guild and the Graveyard had some price differences.
The assassins and crossbowmen from the Shadow Guild were priced at 150 points plus 5 gold coins each. These units were clearly not meant for the battlefield but rather for sabotage behind enemy lines.
The recruitment cost for skeleton soldiers was only 25 Villain Points, likely because skeleton soldiers were too fragile, being nothing but bones.
