From the official website of Mihuyou, it can be seen that the older generation of capital holders cannot withstand this intensity.

Only Song Tao from SK Network took the initiative to call in 2012 and exchanged 1 million for 15% of Mihuyou's shares. This portion of equity was worth 20 billion ten years later.

What concept is this? Even if you deposit 2% interest in the bank, the daily interest is more than one million.

After that, Mihuyou had no other financing records.

Life without money is not easy, but life with financing may not necessarily be better.

Mihuyou's "Collapse Academy" launched this year can only be said to have an average response, without much improvement.

When there was no financing, it was okay not to make money. Everyone was poor and could get by together. Even if it was a northwest wind, they would open their mouths and swallow it.

But it's different after receiving money from investors.

If you want shareholders to suffer, shareholders will definitely make you pay.

The three founders, Cai Haoyu, Luo Yuhao, and Liu Wei, are now all versatile.

With a pre-tax salary of 4,000, each person is doing the work of at least four positions, unable to see the future path and direction.

Just a few days ago, Liu Wei and Cai Haoyu and others were still discussing that they couldn't continue like this, almost reaching a dead end.

In two months, Mihuyou's "Collapse Academy 2" will be launched, changing from a single-player game to an online game.

If this time it becomes stagnant again and cannot find new financing, the brothers can only disband by the end of 2014.

And what happened next is no secret. "Collapse 2" launched at the end of January 2014 reversed the decline.

The revenue that year exceeded one billion.

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Mihuyou continued to release "Collapse 3" and "Genshin Impact" and relied on the outrageous income from these two games to directly get rid of the need for financing.

Financing? Please, there is so much cash in hand that I don't know where to put it.

At this time, Mihuyou is in the dawn, in the last darkness before dawn.

Meng Fanqi is quite fortunate about this. If his actions were a little slower, the price would be completely different after "Collapse 2" was launched and showed some progress two months later.

However, the three founders of Mihuyou are not willing to take anyone's money.

If there is a choice, they would prefer to control an absolute amount of equity.

This situation has been reserved until ten years later, until 2023, when the three, led by Cai Haoyu (41% equity), still hold more than 80% of the company's shares.

Even the Penguin Group, which only seeks shares and does not participate in any other management decisions, was directly rejected.

Perhaps a few months earlier, at the time when "Collapse 2" was not yet formed, it would be easier to negotiate for more shares.

Now, Tang Huang's familiarity with the second dimension is needed to negotiate this deal.

Leaving aside other matters, all the top executives at Mihuyou who have a say are die-hard fans of Neon Genesis Evangelion.

Cai Haoyu, who has a core position among the three founders, often wears Neon Genesis Evangelion peripheral clothing to work.

Tang Huang, who received this task, was a little confused about why he had to talk about Neon Genesis Evangelion with a few strangers.

But after experiencing these magical months, Tang Huang no longer has the ability to oppose Meng Fanqi's decisions, and he can't even raise any doubts.

"However, just talking about these second-dimensional contents is not enough." Meng Fanqi said while writing something quickly on paper, "I hope you can take the lead in this investment and establish a closer relationship with the other party through your familiarity with the second dimension."

He understands the route of Mihuyou's core leaders. The other party insists on being the absolute major shareholder. If he forcefully negotiates for 30-40% of the shares, the difficulty will be considerable.

With the help of Tang Huang as an agent, the other party's position as the largest controlling shareholder can be maintained, and more shares can be negotiated. Although Tang Huang holds a part of it, Meng Fanqi still has the actual control in the end.

"If the ultimate goal is investment, just casually talking about something won't be enough. So you must memorize these contents. If you can't talk about them, I will hold you accountable."

Meng Fanqi knows that what Mihuyou is most worried about is that the capital taking away shares will affect their decision-making on the company and game direction.

Because they insist on the path of second-dimensional games, they have been rejected and hit by capital many times.

From the bottom of their hearts, they no longer trust capital and do not believe that capital will truly appreciate the second-dimensional games they want to make.

Of course, the few tens of millions in Meng Fanqi's hands at this time are a bit too much for capital to overestimate him.

But the shares that can be taken away are real. Meng Fanqi's goal for this trip is to obtain around 35-45% of the shares.

It is true that Song Tao took away 15% of the shares with 1 million last year, but the situation is different now. Meng Fanqi wants to acquire more than 40% of the shares with a price of 15-18 million, which is quite difficult.

Extraordinary matters require extraordinary means.

Meng Fanqi believes that with the temperament of the three founders, having someone who is very familiar with the second dimension to take the lead will definitely negotiate for a higher proportion of shares.

"They also made Bubble Fighter? I have played that game too!" Tang Huang, while reading the approximate experiences of Cai Haoyu and others written by Meng Fanqi, couldn't help but be surprised. "I remember Bubble Fighter was a very popular product. How could they be struggling now?"

"Shanda wanted to acquire them, but they didn't agree. At that time, what they did should be considered as the predecessor of Bubble Fighter, not the later popular product."

After landing at the airport, Tang Huang downloaded and took a look at the several games previously launched by Mihuyou."'Flymetothemoon', this one's pretty intense," Tang Huang immediately recognized the game as a product of the 2011 Mihoyo, a game where beautiful girls fight monsters and eat beans, sharing the same name with the ending theme of Neon Genesis Evangelion.

Tang Huang then downloaded and played 'Honkai Impact 3rd' for a while, finally understanding what he needed to do. "Well, a game where beautiful girls fight beautiful girl zombies, huh? The target audience is pretty clear, otakus."

Strictly speaking, Tang Huang was not an otaku or a fan of the two-dimensional world. He was just passionate about computers and keen on understanding various subcultures.

"People always say to reject pornography, gambling, and drugs, but if we're being honest, these three things are the fastest ways to make money." Tang Huang immediately saw the ultimate operating model of this series of games, which was to combine two-dimensional soft romance with gacha. "There's no future in making these games pay-to-play. It's better to have various costumes and blind boxes."

Upon hearing this, Meng Fanqi almost slapped his thigh in astonishment.

This kid was impressive, summarizing the core selling point of these types of games so clearly.

"That's the power of free games. Our players don't know what's going on. They complain about games that cost six or ten yuan, but when it comes to free games, they don't blink an eye at spending 648 yuan for two skins." Meng Fanqi couldn't understand why browser games like Legend were making crazy profits, while AAA games often struggled to sell.

"You don't understand. Most of the time, people don't think when they make decisions." Tang Huang spoke confidently about these matters.

"First, you lure them into playing the game, then you find ways to make them think with other parts of their body. Do you think they won't spend 648 yuan?" Tang Huang chuckled, "Paying before playing is a rational decision, while recharging during the game is driven by instinct or desire. You have to hook their greed, this is called 'luring the tiger out of the mountain'."